BEGIN:VCALENDAR
VERSION:2.0
METHOD:PUBLISH
CALSCALE:GREGORIAN
PRODID:-//WordPress - MECv7.34.2//EN
X-ORIGINAL-URL:https://wehub.org/
X-WR-CALNAME:WE Hub
X-WR-CALDESC:Women&#039;s Entrpreneurship Hub
X-WR-TIMEZONE:America/Chicago
BEGIN:VTIMEZONE
TZID:America/Chicago
X-LIC-LOCATION:America/Chicago
BEGIN:DAYLIGHT
TZOFFSETFROM:-0600
TZOFFSETTO:-0500
TZNAME:CDT
DTSTART:20260308T030000
RRULE:FREQ=YEARLY;BYMONTH=03;BYDAY=2SU
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0500
TZOFFSETTO:-0600
TZNAME:CST
DTSTART:20261101T010000
RRULE:FREQ=YEARLY;BYMONTH=11;BYDAY=1SU
END:STANDARD
END:VTIMEZONE
REFRESH-INTERVAL;VALUE=DURATION:PT1H
X-PUBLISHED-TTL:PT1H
X-MS-OLK-FORCEINSPECTOROPEN:TRUE
BEGIN:VEVENT
CLASS:PUBLIC
UID:MEC-4c6515356f214aa275e07ddbbd922a5e@wehub.org
DTSTART;TZID=America/Chicago:20251105T160000
DTEND;TZID=America/Chicago:20251105T170000
DTSTAMP:20251028T103821Z
CREATED:20251028
LAST-MODIFIED:20251028
PRIORITY:5
SEQUENCE:2
TRANSP:OPAQUE
SUMMARY:Build Your Brand Strategy: A Hands-On Workshop for Food & Beverage Entrepreneurs
DESCRIPTION:Your brand is more than a logo—it’s the story, strategy, and personality that makes your business stand out.\nIn this interactive workshop hosted by ICNC, brand strategist Niloo Mirani will guide food and beverage entrepreneurs through the foundations of brand positioning. Participants will take part in live exercises to clarify their brand voice, values, target audience, and competitive edge.\nYou’ll leave with a clearer understanding of your brand’s unique identity—so you can attract the right customers, stand out in a crowded market, and grow with confidence.\n🎤 About the Speaker:Niloo Mirani is the founder of Mirani & Co., a brand strategy and marketing consultancy for emerging food and beverage businesses. With nearly 20 years in the CPG space, she has helped startups scale, revitalized legacy brands, and launched her own Persian-inspired snack company into major retailers like Whole Foods.\n—\n
URL:https://wehub.org/event/build-your-brand-strategy-a-hands-on-workshop-for-food-beverage-entrepreneurs/
ORGANIZER;CN=The Hatchery Chicago:MAILTO:
CATEGORIES:Webinar
END:VEVENT
END:VCALENDAR
