CannaBiz Sales Sessions 🌿💼 is a recurring, high-impact Illinois cannabis sales training program created for licensed cannabis operators, dispensaries, and founders. This hands-on virtual series helps participants master the skills needed to increase revenue, refine their sales delivery, and confidently navigate compliance-conscious selling in a regulated market.

Each session combines:

Expert-led instruction

Cannabis-specific sales strategy

Live role-playing and scripting labs

Interactive coaching and peer feedback

Participants will refine their own sales scripts and pitches, develop scalable sales systems for retail and B2B channels, and receive insider strategies from dispensary owners, cannabis compliance experts, and highly successful B2B professionals working directly in the Illinois market.

Expect a supportive and challenging environment where you’ll learn how to close deals with confidence while remaining fully compliant with Illinois state regulations. Every attendee leaves with a personalized cannabis sales playbook and an action plan for hitting their next revenue milestones.

📈 What You’ll Gain

Live role-playing and scripting labs to sharpen delivery

Personalized feedback from cannabis sales experts and peers

Scalable sales systems for retail, wholesale, and B2B channels

Confidence in ethical and compliance-minded selling 🌿⚖️

A ready-to-use script, sales funnel, and follow-up plan tailored to your business

Stronger revenue strategy and measurable growth milestones

🧠 Course Topics

Understanding the Illinois cannabis sales landscape

Building a persuasive sales mindset

Crafting compelling scripts & value pitches

Overcoming objections in cannabis sales

Ethical selling and compliance best practices ⚖️

Relationship building with retailers, growers, and suppliers

Pricing, negotiation, and closing techniques

CRM tools, data tracking & follow-up systems

Real role-play: sales conversations that convert

Developing your cannabis sales action plan

📅 Course Details

Session 1: Monday, December 15 | 9:30 AM – 12:30 PM
Session 2: Tuesday, December 16 | 9:30 AM – 12:30 PM