Core Messaging and Anatomy of a Pitch
Elevate your communication skills and learn how to craft compelling pitches with our workshop, “Core Messaging and Anatomy of a Pitch,” hosted by mHUB. Led by Shannon McGhee, mHUB’s Vice President of Programs and Engagement, this workshop is designed to help you master the art of effective communication. Â
Shannon will delve into the importance and structure of building solid foundational core messaging, ensuring that your key points resonate clearly and powerfully. You’ll gain insights into the anatomy of a solid pitch deck, learning the essential elements that capture attention and convey value effectively.Â
 Who Should Attend:Â
Entrepreneurs preparing for investor pitchesÂ
Startup founders seeking to improve their communication skillsÂ
Anyone needing to articulate their business value proposition clearlyÂ
Teams preparing for fundraising activitiesÂ
Business leaders who need to present to stakeholders regularlyÂ
Join us for this invaluable opportunity to enhance your pitching skills, receive expert guidance, and connect with fellow innovators. Don’t miss out on learning how to effectively communicate your vision and secure the support you need to drive your venture forward.Â
 About the Instructor Â
Shannon McGhee serves as Vice President of Programs and Engagement at mHUB, where she oversees educational programming and community engagement for hardtech entrepreneurs. Her extensive experience in startup ecosystems and investor relations provides her with deep insights into what makes pitches successful and messaging effective.Â
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Shannon’s background includes working directly with hundreds of entrepreneurs at various stages of development, from early-stage concept validation through fundraising and scaling. This experience gives her unique perspective on common communication challenges that founders face and proven strategies for overcoming them.Â
 Her approach to pitch development emphasizes clarity, authenticity, and strategic positioning, helping entrepreneurs communicate their value propositions in ways that resonate with investors while maintaining their authentic voice and vision. Shannon’s methodology combines practical frameworks with real-world application, ensuring participants can immediately implement the techniques learned.Â
