Pricing For Enhanced Profits-Chicago Entrepreneurs 

📅 6/30/2026 12:00pm
📍 Virtual

✨ Why this matters:
Pricing is one of the most important decisions a business owner makes because it directly affects revenue, profit, and customer perception. This workshop will help you gain clarity on pricing strategy so you can make stronger decisions and grow your business.

🎯 In this session, you’ll learn how to:

• Define product cost and profit margin as part of a clear pricing strategy
• Use pro forma planning to develop a stronger pricing position
• Analyze competition, customer lifestyles, demographics, and market position
• Test your pricing strategy before implementation so you can build confidence in your decisions

👥 Who this is perfect for:
Entrepreneurs, small business owners, and business operators who want to better understand how to price products or services for stronger revenue and profits. This session is especially helpful for retail, service-based, food, product-based, and growing businesses that want to improve pricing decisions.

🚀 Why attend:
Walk away with practical tools, expert guidance, and real-world strategies you can apply immediately. You’ll learn from Larry Bussow, a SCORE member with experience in retail marketing, merchandising, operations, pricing, and management.

🏢 About SCORE Chicago:
SCORE Chicago supports entrepreneurs and small business owners through mentoring, business education, and expert-led workshops designed to help people start, manage, and grow their business.

👉 Register here
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See you there! ✨